Review of Purpose

[Shwetha H]

[Following is a volunteer review of "Purpose" by Gina Bianchini.]

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4 out of 5 stars

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Self-help books or personality development books are not really my cup of tea. That's why I took up Purpose by Gina Bianchini with a bit of hesitation. However, as I started reading, I was pleasantly surprised to find that the book has an easy flow and readability.
The book holds our attention with the author's unique concept of cultural software platforms and building one's own community based on one's interests, fears, passions and goals. Reading about the history of social media and networking was quite interesting. Gina Bianchini tells the readers in detail about how social media has affected people and their relationships with each other.
As a replacement to the divisive social media networks, the author makes a valid case for building a community of people with shared interests, gaining support from strangers and hosting a network across countries not constrained by borders. Her argument against the 'monoculture of social media' is compelling as we see its negative influence in reality.
She guides the readers through identifying their purpose in life and taking the help of their family and friends towards fulfilling that purpose. The book details the process of forming a community of like-minded people through cultural software platforms. She pitches for her social networking platform 'Mighty Networks' in her book and how it has helped numerous people find their calling.
The book is an exhaustive guide on how to create a digital community, the challenges and expectations faced by the creators and members, on the ways to navigate them to find their purpose in life. It is well-written and the author has narrated her personal experiences which would be helpful to those who are hesitant and ignorant about building digital communities.
I rate the book four out of five stars because I felt that it was a bit lengthy and some explanations were unnecessary. Editing was flawless in terms of grammar, yet some portions of the book were repetitive in their intent. I just wish the author had given more examples of real people with real life situations which would have made the book more interesting to read.

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Purpose
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