Review by Megatrop -- Selling with Presence
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Megatrop
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Review by Megatrop -- Selling with Presence
[Following is a volunteer review of "Selling with Presence" by Reggie Pearse.]
This was a very interesting book for me to read, even though I have no experience in the sales world. The text was easy to understand and can be taken advantage of independently of one's experience with selling. Something that caught my attention about Selling with Presence that I enjoyed is that Reggie Pearse makes reference to very interesting books (such as Finding your true North, by Bill George, that I'm definitely going to read next), magazines (as Psychology Today, which I like to read myself), scientific articles and other websites that contribute to building more knowledge on the ideas presented by him.
Reggie develops a practical approach on developing what he calls "selling presence", giving exercises that include from breathing exercises to improvisation and acting classes (and exercises to do with two or more people, which was what I liked the most about this book). Also, the reading never gets boring, even though it rarely gives great excitement either. But overall the reading is easy. Also, he gives many fair examples of his own life and some jokes. I like that the book has many quotes from influential people of the past and today, but I think it still could have a little bit more of it. Some of the suggestions that Reggie gives can give an immediate result (like paying attention to our breathing), whereas other suggestions may take months to be developed, possibly, (such as controlling one's emotions when giving oral presentations). Also, Selling with Presence is in tune with many tested and proven ideas from many different philosophies and religions (and some self-help books too) that everyone can easily understand.
One thing that was a drawback for me (but it wasn't too evident) is that some terms were alien to me and I had to look for them on Google, such as "RFP" ("Request for Proposal") and B2B (Business to Business). Another drawback is that he sometimes lacked a long-term vision of the book using concepts that are time bound or recommending Facebook and Twitter, considering that these platforms may not be existent in the next 10 years, even though he tells later that some new platforms may arise.
In chapter 1, we are presented the concept of "sales presence" and how it transcends the process of selling. In chapter 2, Reggie teaches us how to apply "selling presence" to the sales process. Then in the next chapter he talks about giving presentations and which behaviors are adequate when dealing with a greater public. In chapter 4, we are instructed to improve and value meetings with potential buyers and sellers and how to give a positive first impression and have a lasting positive impact on them. Then, in chapter 5, we are taught how to develop a "personal branding", including how we can learn to be our true selves and (that it is a key to building trust and connecting with clients, as he states). In chapter 6 we are presented some ways to show our products and services (or as he says, "solutions") in an amiable way to the public using online platforms such as LinkedIn and Instagram. And then, in chapter 7 (the last one), he encourages us to be the difference, and not stick to the old paradigms.
I rate this book 3 out of 4 stars. I didn't give a 2 because it was easy to read and not boring, but I don't give 4 either because it had some typos and some other minor details, such as needing more editor's revision and also because I think the book lacked a bit of excitement to engage the public, but I know it depends on the purposes of the book. Overall, it wasn't difficult to read Selling with Presence and very early one get's accustomed to his flow of thought and the reading becomes natural. For Reggie Pearse, the building of a meaningful connection and the feeling of safety are key to being an incredible salesperson. If one wants to be in tune with today's demands for the sales world, this book is quite appropriate.
******
Selling with Presence
View: on Bookshelves | on Amazon | on iTunes
This was a very interesting book for me to read, even though I have no experience in the sales world. The text was easy to understand and can be taken advantage of independently of one's experience with selling. Something that caught my attention about Selling with Presence that I enjoyed is that Reggie Pearse makes reference to very interesting books (such as Finding your true North, by Bill George, that I'm definitely going to read next), magazines (as Psychology Today, which I like to read myself), scientific articles and other websites that contribute to building more knowledge on the ideas presented by him.
Reggie develops a practical approach on developing what he calls "selling presence", giving exercises that include from breathing exercises to improvisation and acting classes (and exercises to do with two or more people, which was what I liked the most about this book). Also, the reading never gets boring, even though it rarely gives great excitement either. But overall the reading is easy. Also, he gives many fair examples of his own life and some jokes. I like that the book has many quotes from influential people of the past and today, but I think it still could have a little bit more of it. Some of the suggestions that Reggie gives can give an immediate result (like paying attention to our breathing), whereas other suggestions may take months to be developed, possibly, (such as controlling one's emotions when giving oral presentations). Also, Selling with Presence is in tune with many tested and proven ideas from many different philosophies and religions (and some self-help books too) that everyone can easily understand.
One thing that was a drawback for me (but it wasn't too evident) is that some terms were alien to me and I had to look for them on Google, such as "RFP" ("Request for Proposal") and B2B (Business to Business). Another drawback is that he sometimes lacked a long-term vision of the book using concepts that are time bound or recommending Facebook and Twitter, considering that these platforms may not be existent in the next 10 years, even though he tells later that some new platforms may arise.
In chapter 1, we are presented the concept of "sales presence" and how it transcends the process of selling. In chapter 2, Reggie teaches us how to apply "selling presence" to the sales process. Then in the next chapter he talks about giving presentations and which behaviors are adequate when dealing with a greater public. In chapter 4, we are instructed to improve and value meetings with potential buyers and sellers and how to give a positive first impression and have a lasting positive impact on them. Then, in chapter 5, we are taught how to develop a "personal branding", including how we can learn to be our true selves and (that it is a key to building trust and connecting with clients, as he states). In chapter 6 we are presented some ways to show our products and services (or as he says, "solutions") in an amiable way to the public using online platforms such as LinkedIn and Instagram. And then, in chapter 7 (the last one), he encourages us to be the difference, and not stick to the old paradigms.
I rate this book 3 out of 4 stars. I didn't give a 2 because it was easy to read and not boring, but I don't give 4 either because it had some typos and some other minor details, such as needing more editor's revision and also because I think the book lacked a bit of excitement to engage the public, but I know it depends on the purposes of the book. Overall, it wasn't difficult to read Selling with Presence and very early one get's accustomed to his flow of thought and the reading becomes natural. For Reggie Pearse, the building of a meaningful connection and the feeling of safety are key to being an incredible salesperson. If one wants to be in tune with today's demands for the sales world, this book is quite appropriate.
******
Selling with Presence
View: on Bookshelves | on Amazon | on iTunes
Latest Review: The McCoys Before The Feud by Thomas McCoy
