Review of Success by Emotions

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Laila Hashem
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Latest Review: Success by Emotions by Bob Raybould

Review of Success by Emotions

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[Following is a volunteer review of "Success by Emotions" by Bob Raybould.]
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3 out of 5 stars
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Success by Emotions by Bob Raybould is a self-help book that aims to help readers achieve happiness, personal growth, and any additional goals they set out to achieve. The book introduces the Success by Emotions principle, or SBE principle, as a four-step process that eliminates any false beliefs readers have accumulated about themselves that are holding them back from achieving their dreams and reaching their potential. Throughout the book, the author includes testimonials, his own success story, and exercises to guide readers through utilizing the SBE principle and optimizing its results.

While reading the book, I didn’t understand what the SBE principle was until halfway through when the author outlined its four steps and described how readers can achieve each one. Up until that point, the book contained nothing more than testimonials, the author praising the SBE principle for its effectiveness, and promises of vague achievements. After the principle was finally introduced and explained, the book once again continued to praise it, reintroduced the author’s experience with it, and included more testimonials.

A lot of the concepts introduced in this book were repeatedly explained and emphasized, which only added to the redundancy of the chapters before and after the SBE principle was explained. For example, the author repeated the fact that our false perception of ourselves is holding us back more than five different times with different wording. He also recommended that readers listen to The Strangest Secret by Earl Nightingale to optimize their benefit from SBE more than ten times throughout the book.

After implementing the four-step program, I did feel the positive changes and happiness that the author promised the principle would achieve. For this reason, and the fact that I did not find a single grammatical or spelling error, I am giving this book a rating of three out of five stars. However, the fact that the principle was effective does not negate the fact that the majority of the book was unnecessary to the reader’s understanding and experience with SBE.

Overall, as with many self-help books, this book leans more toward being a memoir than a tool for readers to help themselves. At many times, it felt as though the book was telling me how to feel and react to the principle rather than letting me experience it myself. I recommend this book to readers who prefer reading many success stories about a process before they try it out for themselves. I also recommend it for readers who like self-help books that contain a lot of information about the author’s backstory.

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Success by Emotions
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