Review of Brand Real
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Matt_4
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Review of Brand Real
[Following is a volunteer review of "Brand Real" by Vasken Kalayjian.]
How do successful businesses manage to beat their competitors, even when they have the most expensive products in the market? How can a small business effectively scale up and increase sales without having to spend so much money? Well, Brand Real by Vasken Kalayjian gives readers a complete breakdown. It is an excellent resource for entrepreneurs.
Brand Real takes readers through the process of branding. The book helps entrepreneurs to easily stand out from the competition by grabbing the customers’ attention. If you are new to branding, this book will make you realize that branding is not just about the product design or the logo you slap on your products and website.
Additionally, you will also learn a bit of market research, how to build an effective organization, leadership coaching, how to build a team, attract talent, and how to innovate. Therefore, this book is not limited to a specific business; instead, it can be of great value to small and big companies. Brand Real can also be a great masterpiece for readers who want to venture into business.
When reading, you can easily tell that the author is an expert in branding, and that he has excellent experience and exposure in this field. My two biggest takeaways were the fact that there's branding and effective branding, which the author narrows down perfectly to the reader. Secondly, the strategy and branding tactics were very impressive and easy to understand and implement. Readers who are in the process of branding will find this information very useful. Acquiring this information would help save lots of money in the future.
The author breaks down the book into sections, including great branding tips from other branding experts. I rate this book 4 out of 4 stars because it was very informative. Vasken Kalayjian uses infographics and pictures, which made it easy to understand and remember. The book is Professionally edited and well-formatted with bullets and numbers instead of listing all points in paragraphs. This improves the overall readability.
I loved how the author hit the points straight home. The chapters were well organized and reasonably short. The author explains branding with practical examples, which makes it easy for readers to understand. In general, the information provided would greatly help an entrepreneur to scale up to the next level.
I recommend this book to readers who plan on venturing into business. The book is also very suitable for startups, entrepreneurs, and brand specialists. In conclusion, if you're in business, you know that the more you stand out, the easier it will be to smash your competitors! This book will help you achieve that goal.
******
Brand Real
View: on Bookshelves | on Amazon
How do successful businesses manage to beat their competitors, even when they have the most expensive products in the market? How can a small business effectively scale up and increase sales without having to spend so much money? Well, Brand Real by Vasken Kalayjian gives readers a complete breakdown. It is an excellent resource for entrepreneurs.
Brand Real takes readers through the process of branding. The book helps entrepreneurs to easily stand out from the competition by grabbing the customers’ attention. If you are new to branding, this book will make you realize that branding is not just about the product design or the logo you slap on your products and website.
Additionally, you will also learn a bit of market research, how to build an effective organization, leadership coaching, how to build a team, attract talent, and how to innovate. Therefore, this book is not limited to a specific business; instead, it can be of great value to small and big companies. Brand Real can also be a great masterpiece for readers who want to venture into business.
When reading, you can easily tell that the author is an expert in branding, and that he has excellent experience and exposure in this field. My two biggest takeaways were the fact that there's branding and effective branding, which the author narrows down perfectly to the reader. Secondly, the strategy and branding tactics were very impressive and easy to understand and implement. Readers who are in the process of branding will find this information very useful. Acquiring this information would help save lots of money in the future.
The author breaks down the book into sections, including great branding tips from other branding experts. I rate this book 4 out of 4 stars because it was very informative. Vasken Kalayjian uses infographics and pictures, which made it easy to understand and remember. The book is Professionally edited and well-formatted with bullets and numbers instead of listing all points in paragraphs. This improves the overall readability.
I loved how the author hit the points straight home. The chapters were well organized and reasonably short. The author explains branding with practical examples, which makes it easy for readers to understand. In general, the information provided would greatly help an entrepreneur to scale up to the next level.
I recommend this book to readers who plan on venturing into business. The book is also very suitable for startups, entrepreneurs, and brand specialists. In conclusion, if you're in business, you know that the more you stand out, the easier it will be to smash your competitors! This book will help you achieve that goal.
******
Brand Real
View: on Bookshelves | on Amazon
Latest Review: The Altitude Journals by David J Mauro
