The truth and lies about DIGITAL MARKETING

Before posting in this marketing forum, please try to read 10 Step Plan to Promote Your Book: Online Book Marketing on Any Budget. This forum is mainly for followup questions and discussion after reading that book. This forum does indeed allow for much broader discussion of marketing and promotion than just that book, but it's good for everyone to be on the same page about the basics.

Please note, this forum is not for self-promotional plugs. It's for discussing how to promote your book or other writing.
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cristy_fetalino0623
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The truth and lies about DIGITAL MARKETING

Post by cristy_fetalino0623 » 10 Jul 2018, 09:39

I'm an Accountant by profession at the same time online Marketer on different platform.
In six months time trying to grow in digital world I had learn the truth and lies on DIGITAL MARKETING.

Here is the truth

1.We waste so much money and time to create good traffic/sales on our site.
2. We used to convinced our valued customers a promising outcome or results.
3. We create a numerous campaign , quality stuff that Digital Marketing is effective and easy.


BUT here is the lies
1. Having a good website , quality stuff and wasting money and time is not effective way to create traffic, visitors and good sales.
2. Digital Marketing is not easy as we expected.
3. Financial Freedom on Digital Marketing is not for everyone.

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niceman54
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Post by niceman54 » 11 Sep 2018, 02:38

The truth is that starting digital marketing may be discouraging because one have to build it websites, campaigns traffic etc before expecting return or earning. Thanks for your write up.

perthy
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Post by perthy » 15 Nov 2018, 01:51

Digital Marketing is hard if you don't know your niche and market. I beg to differ about the websites part, having a good website is crucial to your product's success only if the product or service needs it.You website is basically your online footprint and online portfolio for everyone to see. A good website means that the branding is good and good branding deals with people's emotions about buying the product. It's even simple to create a good website and it's not that hard at all even! You can now use sophisticated website builders like hPage.com to create a website easily.

Of course you will waste money and time if you focus on the wrong target market and wrong brand tone and voice for your service or product. A great plan is needed first before execution and your digital marketing won't translate to sales if you just decide to buy paid FB ads or Google ads.

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VandaQ
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Post by VandaQ » 22 Nov 2018, 05:13

perthy wrote:
15 Nov 2018, 01:51
Digital Marketing is hard if you don't know your niche and market. I beg to differ about the websites part, having a good website is crucial to your product's success only if the product or service needs it.
I very much agree with you. Having studied marketing, I can tell you without a website you're more or less invisible to consumers. Not only that, but a good website can make the difference between a buy/view and complete disinterest. For example, the average consumer does not want to click more than three times to find what they need on a website. Imagine there is a poorly constructed website... How many consumers were just driven away because they got frustrated with the layout? Plus, it puts the brand/product on the map, as you said. And if you invest a bit of time into learning about SEO (search engine optimization), you can actively drive traffic to your website. Just because the website might not be the main platform that attracts the most views for someone, it doesn't mean it's not important to have one - and a well-made one for that matter.

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