What do you think about the Title?

Use this forum to discuss the January 2019 Book of the month "Winning the War on Cancer" by Sylvie Beljanski
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briellejee
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Re: What do you think about the Title?

Post by briellejee » 29 Jan 2019, 23:07

Mr Justin wrote:
29 Jan 2019, 06:06
After reading the Book, the title “Winning war on Cancer” was not appropriate as it give false hopes of the still ranging war on the deadly disease. The ideal title would have been: “War on Cancer. “

The author, whose father was a biologist who made great strides in tackling the deadly disease, wrote the book based on her biological father’s work . In short, Sylvie Belijanski’s objective of writing the book was to glorify her father’s great contribution to the raging war on cancer.

The book’s title is also deceptive and designed to attract more readers, and indeed the author achieved her objective.

In view of the foregoing, I would conclude that the title gives false hopes to the readers in times when not only many people are battling with the disease, researchers are working tireless hard to discover the cure, but also when the disease is at the peak of its devastating effects.
I do agree with your thoughts. And I strongly agree that the title's objective was to attract readers - as titles should be; but then again, this isn't just any book that needs to be sold, the topic of this book affected a lot of people, and for them blatantly saying "winning the war on cancer" when it's not a done deal was just insensitive on my part, and for many of us as well. Thanks for voicing out! Glad to know there are others who understand my thoughts. :tiphat:
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Post by Nasirkhan122ko » 30 Jan 2019, 00:50

The title is wrong, they should give title cancer is hope. :roll2:

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Sarah Tariq
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Post by Sarah Tariq » 30 Jan 2019, 06:58

I think this book is the message of hope for those who are struggling with this maniac and for those who are watching their loved ones going to die with this disease. So for me, the title is quite optimistic and encouraging for cancer patients.
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Post by Lily Caramel » 30 Jan 2019, 07:09

The title would probably be far more effective if it was HOW TO WIN THE WAR ON CANCER. That would immediately make it personal. However, there is no 'WAR' on Cancer, any more than there's a 'WAR' on drugs, or alcohol or immigrants. That word "WAR', it's a red flag, isn't it? Far better the word HEALING. And if the words healing or curing (or any synonyms thereof) are not in the title, why on earth would anyone want to buy the book? Who cares about more "WAR' when there are more positive things to achieve in life?

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Post by Joe Hadithi » 30 Jan 2019, 08:17

At first, I thought it was inspirational like we can beat this thing. I thought it was positive, but after reading your post, I'm having second thoughts. My commiserations.

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Post by Jacquelyn-63 » 30 Jan 2019, 08:20

At first glance I thought it was a life story about someone and their fight with cancer. Reading the summary though changed my opinion of the title. I love the hope that her wording brings, but at the same time I do see why this could be a controversial title. There are so many that fight and lose this battle. Hopefully one day we can share the authors sentiments.

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Post by briellejee » 30 Jan 2019, 09:19

Lily Caramel wrote:
30 Jan 2019, 07:09
The title would probably be far more effective if it was HOW TO WIN THE WAR ON CANCER. That would immediately make it personal. However, there is no 'WAR' on Cancer, any more than there's a 'WAR' on drugs, or alcohol or immigrants. That word "WAR', it's a red flag, isn't it? Far better the word HEALING. And if the words healing or curing (or any synonyms thereof) are not in the title, why on earth would anyone want to buy the book? Who cares about more "WAR' when there are more positive things to achieve in life?
Ahhh that is true. This is such a fresh and new perspective to ponder. Indeed, why say "War" when it could be healing. I guess what the author meant of "war" is not the scientific aspect of the cure and disease but also about the legal procedures in pharmaceuticals. I think, as what the book also showed, it's a "war" between the big companies who are trying to silence the natural traditional side in order to gain more money. Thanks for this insight though! :tiphat:
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briellejee
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Post by briellejee » 30 Jan 2019, 09:22

Joe Hadithi wrote:
30 Jan 2019, 08:17
At first, I thought it was inspirational like we can beat this thing. I thought it was positive, but after reading your post, I'm having second thoughts. My commiserations.
Thank you for taking my thoughts into consideration! :tiphat:
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Post by Cjgarland89 » 30 Jan 2019, 10:49

I have not lost any loved ones directly to cancer, however I have had several family members with cancer, and I would say the title is fitting for the book. It is a constant battle between cancer patients and Big Pharma medications or treatments. If there is a way to win against these companies, I think it’s a positive are for this book to be confident in the title to say winning vs trying to win or some other alternative.

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Post by ZipIsHere » 30 Jan 2019, 11:01

Honestly, I didn't think much of the title until you said something but it also could have been called "Fighting The War on Cancer" perhaps.

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briellejee
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Post by briellejee » 30 Jan 2019, 12:53

ZipIsHere wrote:
30 Jan 2019, 11:01
Honestly, I didn't think much of the title until you said something but it also could have been called "Fighting The War on Cancer" perhaps.
Thanks for putting my thoughts into consideration. :tiphat: Yes, I do agree that sounds good enough than the current one. :)
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Post by Ttarantelli » 30 Jan 2019, 13:13

Cancer does not always turn out as a "Win", but I feel like the title gives hope that researchers, patients, and doctors are continuing the battle against cancer.

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Post by SpencerVo » 31 Jan 2019, 01:30

"Winning the war" is a catchy term that grabs the audience's attention and certainly makes a strong impact. However, to me, it sounds a little bit... vindictive.

But it's still appropriate though, as the book focuses on the research and medicine aspects, not the personal stories.
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Post by Ritchie Mee » 31 Jan 2019, 03:16

The topic sends a wrong message to the layman... Seeing it made it seem as though cancer has been defeated or eradicated. The title ought to have been something along the line of surviving cancer or war against cancer... I for one don't think people want to read a book that isn't telling them the reality of things from its title.

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Post by Lily Caramel » 31 Jan 2019, 03:26

Interesting comments on this post ... I didn't realise that the book was actually about the author's father's legal battle with Pharmaceutical companies (who legally oppose natural alternative cures that are competing with their drugs on the market). The word 'war' is still inappropriate ... how about "Challenging Cancer and Winning" (although I do not know if anyone did win/ achieve anything and if it will feature in this book). The main point is that the title should give a real indication of the content - in a positive way so that it induces customers to purchase and read it.

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