Book Review: TRUST ME, I'M LYING by Ryan Holiday
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- Kandisnl
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Book Review: TRUST ME, I'M LYING by Ryan Holiday
The book features some history about the mainstream media, and how it has been manipulated in the past, which is quite interesting and really sets the tone for the value of this book. Most interesting are Holiday's chapters about why the media today is so easy to manipulate (i.e. the idea that they have to come up with new stories all the time in our fast paced, "pay per click", page view obsessed world) and also the chapters where he outlines some of his own manipulations.
The book can be taken as either a warning that you will get bitten by the hand that feeds you (and should be cautious of trying to manipulate the media yourself) or a how-to guide to get yourself some free publicity (although, as Holiday points out, nothing is really 'free' these days!). Holiday's writing style is brutally honest, and a little self aggrandizing- you can tell that he feels bad about some of the things he's done in the name of publicity. I rate this book 3 and a half out of 4 stars.
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